E-commerce CMS

Top tips for brand newsletters

Brand newsletters can be valuable tools for ecommerce sites. These frequent emails (but not too many!) allow you to build...

The art of customer loyalty: A key for ecommerce growth

The art of fostering customer loyalty is both subtle and essential for any ecommerce site aiming to grow. Statistics are clear: acquiring a new customer cost....

The art of fostering customer loyalty is both subtle and essential for any ecommerce site aiming to grow. Statistics are...

How to surprise your customers to increase loyalty

Customer loyalty is a significant challenge for all brands, especially in the highly competitive world of ecommerce. With fierce competition...

Visual search is gaining ground in online consumer habits

Tools like Google Lens are transforming how we discover and purchase products online. But what about your e-commerce? Is it...

With buy-now-pay-later, Ravate stores boosted conversions by 30%

By integrating the Alma payment solution, one of PrestaShop's partners, the Ravate Group not only increased sales but also improved...

The role of geolocation feature in your global PrestaShop store

In today’s ecommerce market, optimizing your PrestaShop store for global success is extremely important. One of the highly effective tools...

Save the credit card for future payments: An asset for conversion and...

As an ecommerce site owner, you know that every detail is important to improve your conversions and revenue. The subject...

Is your online store efficient enough?

Is your online store efficient enough? The question may look simple, but answering it properly can be a challenge. In...

Quand faut-il penser au rebranding de votre e-commerce

Découvrez les questions auxquelles vous devez répondre pour savoir si votre marque a besoin d'un rebranding.

Why and how to sell (or not) your products on Temu and...

The days when large American ecommerce platforms like Amazon reigned supreme over ecommerce seem to be over. This is evidenced...