How can we define a short or a reel?
A short or a reel refers to a short-form vertical video, typically lasting 15 to 60 seconds, created to capture quick attention, entertain, inform, or promote something. These videos are designed for fast consumption and are usually shown in an infinite scroll feed on social media platforms.
🔹 Basic Definition:
A short or reel is a brief, vertical video, often accompanied by music or voice-over, used to tell a story, showcase talent, promote a product, or share quick information in an engaging way.
🔹 Platforms and Names:
- Instagram → Reels
- YouTube → Shorts
- TikTok → TikToks (origin of the format)
- Facebook → Reels
- Snapchat → Spotlight
🔹 Key Characteristics:
FeatureDescriptionLength | 15–60 seconds (sometimes up to 90s or 3 mins)
Format | Vertical (9:16 aspect ratio)
Style | Fast-paced, engaging, visual storytelling
Content | Entertainment, tutorials, promotions, etc.
Purpose | Increase visibility, engagement, and reach
Format | Vertical (9:16 aspect ratio)
Style | Fast-paced, engaging, visual storytelling
Content | Entertainment, tutorials, promotions, etc.
Purpose | Increase visibility, engagement, and reach
